May 1968

"[T]ill we meet again - let's be good to each other. There's gotta be SOME hope for a race that keeps reaching for the stars!"

From Fantastic Four, Vol. 1, No. 74

April 1968

"Anyway, when you're on top of the heap, it doesn't seem right to rib the other guy who hasn't quite made it - and that's why the only time we'll use the phrase Brand Echh from now on is in the title of our own goofy gag mag!
So, to the artists, writers, and editors of the other companies in this batty business in which we toil, many of whom are close personal friends of ours - we hereby end the fatuous little feud we've been flaunting before the public."

From Amazing Spider-Man, Vol.1, No. 59

March 1968

"This notice is not intended as an endorsement on our part of any specific policy regarding the war.
We simply feel that many American boys have been sent into battle far from home - and anything we can do to make 'em feel they're not forgotten is surely a worthwhile deep which transcends mere politics.
'Nuff said?"

From Amazing Spider-Man, Vol. 1, No. 58

February 1968

"Now then, we've often been asked how we at Marvel actually feel about having to submit out masterful yarns to an outside agency for approval. Our answer is, we're delighted to do it.
After all, the Comics Code Authority and your batty Bullpen share the same overall objectives..."

From Fantastic Four, Vol. 1, No. 71

January 1968

"And by the way, even if you don't live in the continental United States, write to your local TV station anyway, asking when Spidey and the FF will be seen in your area. (If you live in Red China, think how that'll shake 'em up!)"

From Fantastic Four, Vol. 1, No. 70

December 1967

"All of Marveldom assembled sends best wishes to Jolly Jack and Roz Kirby on their 25th wedding anniversary!
We're beginnin' to suspect that these two have a good thing going!"

From Fantastic Four, Vol. 1, No. 69

November 1967

"We're gonna recommend that you take a peek at - of all things - the latest ish of Millie The Model! We've changed the mag around completely - new type of artwork and stories - and honest to Aunt May, it's really kinda funny.
Even if Millie isn't your own cup of tea, we have a hunch your sister or gal friend (wouldja believe your cousin?) might just get a boot out of it!"

From Fantastic Four, Vol. 1, No. 68

October 1967

"Many Keepers of the Faith have demanded that we take a more definite stand on current problems such as Viet Nam, civil rights, and the increase in crime, to name a few.
We've a hunch that most Marvel madmen pretty well know where we stand on such matters - and we've long believed that our first duty is to entertain, rather than editorialize."

From Fantastic Four, Vol. 1, No. 67

September 1967

"If it isn't a sell-out, everyone we know (including the REAL Brand Echhs) will be saying 'We told you so!' And you KNOW how we hate to fall on our faces! (Especially when Irving Forbush is looking!)"

From Amazing Spider-Man, Vol. 1, No. 52

August 1967

"Don't be a wreck - buy BRAND ECHH! BRAND ECHH! BRAND ECHH! BRAND ECHH! BRAND ECHH! Oh, and before we forget - the name of the mag is BRAND ECHH!"

From Fantastic Four, Vol. 1, No. 65

June 1967

"Now then, in the process of providing odd-beat entertainment, if we can also do our bit to advance the cause of intellectualism, humanitarianism, and mutual understanding... and to toss a little swingin' satire at you in the process... that won't break our collective heart one tiny bit! That's it, pussycat! Thanks for listenin'!"

From Amazing Spider-Man, Vol. 1, No. 49

May 1967

"We've gotten a kick out of the funnin' and feudin' with Brand Echh, thinking of it as a good-natured rivalry which you could enjoy sharing with us. However, if we're ruffled any feelings, we're truly sorry. We're really not mad at anybody, except the hambone who said don't write all our own stories!"

From Amazing Spider-Man, Vol. 1, No. 48

April 1967

"There is hardly a pro pencil-pusher in the field today who hasn't been influenced by Jolly Jack's memorable masterpieces - or by the constantly shattering impact of his creativity.
Don't be embarrassed, Jack - this is just Stan's cornball way of telling you that it's been a ball all these years, pal - and the best is still ahead!"

From Fantastic Four, Vol. 1, No. 61

March 1967

"The big talk around the Bullpen these days concerns Marvel-ous Marie Severin, who's just taken over the illustrating chores on the Doc Strange strip...
And to anticipate your question, the answer is "yes" - she's the sister of talented John Severin, who illustrated our Agent of Shield strip about a year ago."

From Amazing Spider-Man, Vol. 1, No. 46

February 1967

"So, if a competitor wants to pay us his own good money in order to buy an ad in one of our mags, we're delighted. Actually, we consider it a great compliment to us - for it proves that no matter how they may hate to admit it, even they are willing to pay a bundle just to appear in a Marvel mag!"

From Fantastic Four, Vol. 1, No. 59

January 1967

"It's a funny feeling writing these Bullpen pages - here's why - Smilin' Stan is typing these imperishable words on July 14 - but by the time they're sent to the printer and finally reach YOU, it'll be sometime in October!
In other words, there's always an interval of about three months from the time we write something till the time you read it! [...] Who SAYS this isn't the Marvel Age of Compounded Confusion?"

From Fantastic Four, Vol. 1, No. 58

December 1966

"At the top of our hectic heap sits the king-of-the-hill, Merry Marty Goodman, publisher, and peerless purveyor of profound policy, pulsating plaudits, and palpable pay-checks!
When he speaks, we listen! When he frowns, we tremble! When he smiles, we know that somewhere one of you had bought another Marvel mag!"

From Amazing Spider-Man, Vol. 1, No. 43

November 1966

"... we never wanted any of our treasured readers to lose a contest - consequently, we would award nothing but "no-prizes", because if there were no winners, then there would be no losers."

From Fantastic Four, Vol. 1, No. 56

September 1966

"Well, we just polished off a few holocausts, and a cataclysm or two! Now, I'll go out and relax by dreaming up a few simple disasters!"

From Amazing Spider-Man, Vol. 1, No. 40

August 1966

"You most likely figure, since you're so popular, that you can afford to hire new artists to lessen the strain on your old artists. The trouble is that only very few of these new artists have come up to standards expected of Marvel.
What's wrong with Kirby, your best? Now he only draws two comics completely, and helps out on a couple of others. He probably could easily do another mag or two."

From Amazing Spider-Man, Vol. 1, No. 39